Nov/090
Rental Property Managment Made Easy
Know the rental market you are working in. The number 1 key to successfully managing rental properties is to know your marketplace. What is the right price point for your unit? How nice is your rental versus others in the neighborhood? What types of amenities are standard? Knowing the answers to these questions is usually the difference between renting your unit in 2 weeks or 6 months. The easiest way to find the answers to these questions is to call other rentals in your area and schedule a showing. You want to view as many apartments in your area as you can so that you have great knowledge about the marketplace that you are competing in.
Get to know the applicable landlord tenant laws in your area. This is very important. Not much more to say. Get the laws. Read the laws. Follow the laws. If you don't, you could lose a lot of money.
Advertise correctly. For the past 2 years, I have put zero "FOR RENT" signs in my front yards they advertise that your place is vacant. I advertise on free websites like Craigslist, Plugged-In, and other local websites that cater to young profesionals. (This is another reason you want to be familiar your market.) These sites typically attract a higher quality tenant. This tenant is not a life time renter, but a young professional needing a nice place to live until they buy a house. In these cases, if you offer additional amenities, you can often get a higher rent. Why would anyone pay for an ad in a local paper? These websites work and they are free.
I have a policy that if you refer a friend and that friend signs a 1-year lease, I will give you half off next months rent. Ask for referrals & be willing to pay for them. My best advertisers are my current tenants. I make my places very nice and I stay on top of problems that arise quickly and in a friendly manner. This makes my tenants happy to refer their friends and family to my rental units.
Check for evictions, they are a last resort for a landlord so if someone has been evicted they were probably really bad tenants. On the other hand in today economy no one is perfect, I am very understanding when it comes to poor credit.
Get a local real estate lawyer to write a lease for you. If they have experience in writing leases they probably have a good one already written up. You can also take one you have downloaded to them and have them look it over. A good lease up front can save you headaches in the end.
Be flexible on your rent. When it comes to rent, I am flexible. Let's say I want $800 per month for rent, but a tenant offers to pay $750 per month. If I wait I may be able to get more rent from another tenant. If however, I don't rent it this month, I just lost $750! It will take me 15 months at $800 per month to break even. If I don't rent it for two months, it will take me 30 months to make up that lost rent. This is where I think a bird in the hand is worth two in the bush. If I make a concession for lower rent, I will only do it if I get something in return, like the tenant agreeing to yard work or snow removal.
Hire a crew. I can fix just about any little problem that arises in my units, and I don't pay myself. However, I have three handymen who work part time. This way I am not inconvenienced by late night calls, evening calls, early morning calls, or Sunday calls. I have three In case I can't get a hold of the first two. My tenants are important to me, and so is my family. I have back ups so that I don't have to make a choice between them. When I have a family commitment I call my handymen. Everyone is happy, most importantly my family!
Stay on top of problems. The number 1 complaint from tenants is that their landlords are not responsive to problems that arise in their units. No one cares if the kitchen sink is clogged, as long as someone comes to fix it in a timely manner. Leave it clogged, and they will move out. I tell my tenants that all maintenance calls will be answered in person within 24 hours (see "Hire a Handyman") and I honor that commitment. Do this and you will have happy tenants.
Become a friend and your tenant will want to take care of your property. Become a friend and your tenant will communicate problems to you rather than just moving out. Become a friend and your tenants will refer their friends to you. Thank your customers (your tenants). If I were selling copiers or pharmaceuticals this would be obvious. Why is renting an apartment any different? Sending a holiday card, or congratulating a tenant on the birth of a new child, you may be viewed as more of a friend than a landlord.
Erin Cureton is the managing partner of Cureton Property Alliance. Erin Cureton Flips and rents houses in Lakewood and Akron, OH. Erin Recommends Solid Ground Construction for Kitchen Remodeling Avon Lake and Co-Op Optic for eye glasses Kent Ohio.
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